Budweiser Budvar

Brand / Packaging / Promotion

Budweiser Budvar is the jewel in the crown of the Czech Republic, revered as one of the finest lagers globally with a true artisanal story and unique national heritage. Halo were appointed to create a limited edition Budvar brand for the UK market as a platform to drive awareness and build volume sales across the on and off trade.

13% Sales Growth New 330ml Format Retail listings wins

Premium Range

The complete reinvention of the Premium Range - from positioning to design execution has been influential to business performance. Butcombe’s on-trade sales have grown steadily in both volume and margin, and the brewery has achieved significant listings nationally in retailers Tesco, Sainsbury’s & Morrisons.

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"It's reinvigorated the perception of the brand in the market and has absolutely repaid the trust that we had in Halo from a commercial perspective 100 times over."

Josh Nesfield, UK Brand Manager

Further reading

Halo - Lips

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